Experts Discuss Social Media, Web Presence for Eye Practices Part 1

July 30, 2022

1 minute watch


Source/Disclosures

Source:

Healio Interviews


Disclosures: Evans reports being the founder and CEO of Ceatus Media Group. Matossian does not report any relevant financial information.


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From this Healio video perspective, Cynthia A. Matossian, MD, FACS, and David Evans, Ph.D., MBA, discuss how to successfully position a firm’s social media presence.

“What’s happening is that social media is getting more and more advanced as the platforms develop. At first it was just Facebook, and now there’s Instagram and a number of other platforms,” Evans said. “What the statistics show is that around 80% of social media users use the platforms to search for healthcare information.”

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